This Life provides outsourced media and marketing strategy solutions for all sized businesses and agencies who want to boost brand recognition that results in increased revenues.
Lisa Little is the owner of This Life Business Solutions. She founded This Life after completion of her Master’s in Business Administration at GIBS where she obtained a first class in her study of the impact of social capital in the global digital advertising industry.
Lisa was selected as one of 10 students from her GIBS MBA year for the Global Business Consulting Model where she gained experience consulting on the ground in South African, Chinese and American markets.
In marketing, Lisa has serviced over 40 clients from BMW and Jaguar Land Rover to Total Sub-Saharan Africa and American Express. Her work has spanned across an array of industries including FMCG, education, mining and retail amongst many others.
Overall brand strategy with in-depth research of the macro and micro environments the business is operating in, defining the key target audiences, key competitor analyses, full strategic marketing recommendations and roll-out plans.
Multi-media strategy across all relevant platforms: TV, Radio, Digital, Mobile, OOH, Magazines, Newspapers and Social Media.
SMME BUSINESS STRATEGY CONSULTING
Business consulting, mentoring and coaching offered to SMME clients. Covering full business strategy and planning, finance, operations, marketing and HR.
"Lisa is an intuitive business brain and marketer, with excellent skills and knowledge in the sector. She has a natural ability to work with data to develop insights and is highly attuned to the way media, marketing and creative businesses grow and develop. Her deep interest in transformation and her focus on helping companies develop strategies that bring customers and talent closer are highly valuable and unique. I have thoroughly enjoyed each process we have worked through as collaborators."
Lauren Woolf, Owner @ Mrs Woolf
"It was an absolute pleasure working with Lisa who assisted hugely with strategy development for Create Media. Lisa made a very difficult task look relatively simple. She quickly understood the needs of the business and nailed down some crucial strategic elements. Lisa’s industry knowledge and profound insights have proven invaluable to Create Media. The investment in Lisa and This Life Media is certainly one I would make again!"
Greg Kilfoil, Create HOD @ MSC Sports
“Lisa was an absolute pleasure to work with! She brought an extremely thorough strategy that was practical, applicable, and top notch professional. Her wide range of experience in the industry was impressive, educational and will help take our organization to the next level.”
Richard Franzen, Founder & President @ Impact Africa
"Lisa has a great energy, she provided a detailed and comprehensive strategy that has given me valuable insight into my business. In addition to helping me clarify my vision and mission, the website user journey analysis and communication territories have given me direction where previously I felt like I was drifting along, not sure of what to do next. I highly recommend Lisa, she is thoughtful, positive and knowledgeable. Working with her was a great pleasure."
Tanith Muller, Owner @ Tanith Muller Photography
"I am the director of a fashion house called Merwe Mode, we offer a variety of fashion based avenues, such as: bridal, production, commercial fashion, development, custom design, pattern making etc etc. I hit a blank wall, I had no idea how to portray my company in an orderly way, it was a mess, with all my offerings overlapping and spilling into one another,making it very hard for my clients to realise exactly what we do and offer. Lisa's passion for job creation and people development helped me realise that nothing is impossible, it took her such a short time to dissect my business and my mind and restitch all the valuable elements back together, making a sustainable transformation in building my businesses strategy. Lisa also touched on brilliant ways for me to market and advertise my company, I recommend Lisa as an efficient asset to anyone wanting to get the best out of being an entrepreneur and figuring out all the elements that get lost when running a business and forgetting the foundation it is based on. Thank you so much Lisa x"
Deeva van der Merwe, Owner @ Merwe Mode
"Working alongside Lisa has only been a pleasure and it made such a big difference in the way we approach each product and choice we make in our business. She has the ability to look at your business holistically and pin point the possibilities of growth and opportunity. Her insight into how a business can run effectively is very empowering. Her data and research was clear and to the point making it easy to change and move things around. We will highly recommend Lisa's services."
Simone Greyvenstein @Kin Culture Shop
"This Life Business Solutions has been a saving grace for Sugar & Vice. Lisa has such a passion for SME’s and understands the challenges small business owners face. She has helped me with brand analysis, pricing and distribution strategy. Her attention to detail and analysing the data is outstanding. She’s helped me to move my business into a sustainable place of growth and can’t wait to see it flourish with the recommended changes."
Natalie Van Dijk, Founder @ Sugar & Vice
"This Life Business was a great help to Openroom when we embarked on our rebrand. We were in a space of knowing we needed to redefine our offering but were a bit lost in the detail and struggling to understand our true purpose. Lisa is highly professional and strategic in her approach. She came in and created structure and focus in our thinking process as well as alignment. It was so necessary to have someone external to our business guiding us. And she did so with ease, expertise, warmth and care. Thank you so much for your guidance!"
Helen Torr, Founder @ Openroom Consulting